One of the things I've really enjoyed about my Barefoot Books business, is researching appropriate marketing ideas and venues. I've come across quite a few neat blogs in the process, and several of them have been willing to collaborate with me.
Until very recently, I wasn't familiar with the blog giveaway. Basically, the blogger reviews a product, posts the review, and also posts a giveaway contest for a free item from the same company. To enter the giveaway, readers have to "like" the company's FB page, visit the website and comment on their favorite product, link to the review and giveaway in their own blog, etc. Ideally, it introduces the company's products to a new audience and gets them spreading the word, too.
I've jumped on the giveaway bandwagon with my Barefoot Books business, and the current review and giveaway is available here. Katie reviews the "Animal Boogie" singalong and "Thesaurus Rex", and you can enter to win a $25 Barefoot Books gift certificate. Good luck!!